Our first commercial platform.

Sweepstakes casino& sportsbook.

Casino and sportsbook for the sweepstakes model, built on the same wallet, ledger, controls and operator platform as everything else we make. Your brand, your domains, your configuration.

Working demos run on play credits in a non-production environment. They are not a sweepstakes service.

Who it’s for

Built for brands that want to own it.

  • New sweepstakes brands

    Launch on a working engine instead of assembling one from suppliers.

  • Existing operators

    Add a sweepstakes product alongside what you run today, on shared infrastructure.

  • Groups with several brands

    Run each brand as its own tenant, with its own look, policy and player data.

The model

How a sweepstakes product works.

Know the complicated stuff. Say it like a human. Sass down: this part is about rules.

  1. 01

    Players use a virtual currency for entertainment play.

  2. 02

    Promotional sweepstakes entries are given away, never sold, and a free alternative method of entry is available.

  3. 03

    Eligible players can redeem qualifying winnings for prizes, after identity and location checks.

  4. 04

    Eligibility, terms and the free entry route are set market by market with the operator’s legal counsel.

Sweepstakes modules

What makes it sweepstakes.

These four are in development, built on the wallet, ledger and controls that already exist. We’ll mark them included when they are.

  • Dual-currency wallet

    Separate entertainment and sweepstakes balances on the same wallet and ledger, so every movement of either currency is recorded and reconcilable.

    In development

  • Free entry route (AMOE)

    An alternative method of entry that grants sweepstakes entries with no purchase, tracked like any other grant.

    In development

  • Prize redemption & fulfilment

    Redemption requests checked against identity, location and risk before fulfilment, with every decision on the record.

    In development

  • Eligibility by market

    Where the product is offered and on what terms, configured per market rather than hard-coded.

    In development

Architecture

Every coin on the record.

Entertainment play, sweepstakes entries and redemptions all move through the same wallet and ledger, so every balance can be reconciled and every redemption investigated.

  1. Your front end
  2. Platform API
  3. Wallet & ledger
  4. Redemption checks

Shared infrastructure

Everything underneath.

The product inherits the platform. Each item says whether it’s included or depends on a provider you contract.

  • Casino

    30 in-house game engines with published return figures and seed-based round verification, plus a seamless-wallet route for third-party content.

    Included

  • Sportsbook & trading

    Pre-match and in-play, multiples, cash-out and same-game pricing, on multi-provider odds with exposure reporting.

    Included

  • Wallet & ledger

    Every value movement is an immutable ledger event that can be reconstructed, reconciled and investigated.

    Included

  • Promotions & bonuses

    Offers built as data: a trigger, conditions and a reward, targeted with consent-aware CRM segments.

    Included

  • Identity & age

    Provider interfaces for identity verification are in place; the live provider is contracted per deployment.

    Provider dependent

  • Geolocation

    A location interface sits alongside payments; the provider is contracted where the market requires it.

    Provider dependent

  • Risk, fraud & AML

    Monitoring rules, case handling, withdrawal restrictions and named decisions.

    Included

  • Safer gambling

    Limits, cooling-off, reality checks and exclusions, enforced on the server.

    Included

  • Operator platform

    Players, payments, offers, trading, reporting and audit in one back office, with a portal for each operator.

    Included

  • Multi-brand

    Each brand is a tenant with its own domain, look, policy and player data.

    Included

  • APIs & integration

    A versioned API documented in OpenAPI, widgets and a site-builder route for your front end.

    Included

  • Payments

    Payment interfaces behind the wallet; live providers are contracted and accepted per deployment.

    Provider dependent

Operator tooling

Run it from one place.

Players, payments, offers, trading, safer gambling, AML and reporting share one back office. Each operator gets its own portal; staff permissions are enforced by the API.

Inside the operator platform
Be More Purple platform dashboard showing gross gaming revenue, turnover, deposits, withdrawals, players and self-exclusions, with the full operator menu
DemoPlatform dashboard. Illustrative data on a test environment.

Engagement model

From conversation to launch.

  1. 01

    Configure

    Choose modules and markets, and agree eligibility and terms with your counsel.

  2. 02

    Integrate

    Connect identity, geolocation, payments and content providers for your markets.

  3. 03

    Brand

    Apply your brand, domains and front end: our templates, widgets or your own build on the API.

  4. 04

    Launch

    Readiness checks, acceptance and the approved market configuration, then live.

Request a demo.

See the casino, the sportsbook and the operator platform working, and talk through what your launch would need.